Customer Service Trends & Insights

Customer Service OperationsCustomer Experience and Engagement

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IImagine a B2B SaaS provider delivering cloud storage solutions to a tech company. One day, the tech company experiences a critical data retrieval delay right

Mobile Apps

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After the release of the app, it is crucial to track the correct metrics, understand their meanings, and build marketing strategies on this basis.  Measuring

Mobile Apps

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Back at the beginning of the century, game console developers made games only for their consoles – that is, they worked on only one console.

User Acquisition

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App stores are the main source of incoming traffic and downloads for mobile apps. But a search engine can become the second channel for app

User Acquisition

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Acquiring mobile users is increasingly becoming a challenge for businesses. But as the digital world moves towards mobile, businesses need to consistently make efforts to remain

User Engagement

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If you had to name a few mobile apps that an average user has downloaded on their phone, what would it be? Chances are you

User Engagement

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Immersiveness is a way of perception that determines the factor of changing consciousness. We can see various examples of immersive experiences in movies, theatrical performances,

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