Customer Service Trends & Insights

Legacy support systems were built for a different era of gaming, when updates were rare, feedback came through emails, and “player support” meant waiting days

Imagine a gamer is glued to the screen running their favorite mobile game when—bam—the screen freezes. They tap “Support,” only to find a labyrinth of

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Imagine this: one of your most devoted players—she’s just unlocked the rarest battle pass tier and splashed out on exclusive cosmetics—tries to purchase an add‑on

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Imagine you’ve just launched a limited‑time raid event with rare loot drops, and your servers are humming—only to be blindsided by a flood of “Can’t

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Managing player support at scale is one of the biggest challenges in the gaming industry. As player bases grow and support requests multiply, the traditional

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There’s a common belief that AI will completely replace human agents in customer support, making live agents obsolete. But that’s not the full story. While

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The gaming industry has reached an inflection point. With global gaming revenue projected to exceed $200 billion and player expectations at an all-time high, traditional

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